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The authentique woman is bold, eclectic and socially aware. her femininity is her strength. our unique curated collections embrace the major fashion industry trend in the past few years towards mass-customization, self-embracing authenticity, and unabashed incorporation of one's ancestral heritage into the forefront.
Empowering Female Designers To Shine Through Revolutionary Technology
WHAT WE DO
Empowering emerging designers, Authentique is the first Canadian digital platform to bridge the gap between Middle Eastern female designers around the world and the Canadian market by curating timeless, affordable luxury; all while celebrating culture and women empowerment. Through our platform, various fashion shows, and seasonal pop-up participation, Authentique helps emerging designers with brand exposure, making global connections, social media growth, and producing high quality photo and video shoots around the globe.
What Do We Have To Offer?Brand Exposure Fashion Shows
Global Connections
Seasonal Popups
Growing Community On Social Media
Video & Photoshoots Around The Globe
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OUR MISSION & VALUES
It's Authentique mission to empower women through timeless fashion and the genuine representation of one’s culture.
Gateway to Diverse Talents The Canadian founder, Nada with Egyptian roots, wanted to give inspiration to female entrepreneurs of different backgrounds who design fashion statement pieces. While travelling and buying unique pieces representing different heritages, she always got questioned where she bought them from. With so much talent in young designers in different she wanted to bridge the gap between cultures.
Why You
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OUR FOUNDER'S STORY:
In the summer of 2018, Nada Marzouk, the Founder of Authentique, After completing her masters in Digital Media at Ryerson University, she decided to bring Authentique to life. As an avid member of Fashion Zone Canada’s first incubator in fashion- inspired business, wanted to create a platform combining her passion for fashion, technology and empowering female designers.
I founded Authentique, to solve that problem; to create a new way for you, our customer to shop for distinct, statement pieces whilst simultaneously empowering young, female designers from Egypt and Canada. The colours, the vibrancy, it always amazed me. I knew there were talented fashion designers in the Middle East in particular, Egypt, who had incredible talent for creating these beautiful pieces, yet their collections were not available in Canada.- Nada